Why ‘Novel’ Is still a no-go in the UK
In contrast to the United Kingdom, the USA and Canada find themselves at the vanguard of a revolution that has resulted in a booming appetite for food products containing novel foods with health benefits.
In contrast to the United Kingdom, the USA and Canada find themselves at the vanguard of a revolution that has resulted in a booming appetite for food products containing novel foods with health benefits.
Zero alcohol beverages have been growing in popularity over the past few years. Research from the 2021 Lumina Intelligence Low2No Alcohol Report (published June 2021) shows that 30% of young people are actively making the decision to avoid alcohol.
Startup in the Food & Beverage sector? Richard Horwell from specialist food & drink marketing and branding company, Brand Relations shares insights on the Sales & Marketing costs you’ll need to consider.
The UK Food Safety Authority (FSA)’s Novel Foods process is not fit for purpose and is holding back originality and growth in the UK’s food and beverage industry.
There has been huge interest in hard seltzer category (also known as hard sparkling water, spiked seltzer, or alcoholic seltzer) over the past couple of years in the UK.
There has been huge interest in hard seltzer category (also known as hard sparkling water, spiked seltzer, or alcoholic seltzer) over the past couple of years in the UK.
Planning and cash are essential for the success of any new Food & Beverage (F&B) product. Paying upfront for everything and then waiting up to 90 days for the payments on anything you might sell can create a huge black hole in your cashflow.
Creating an alcoholic drink startup? Richard Horwell from Brand Relations shares advice on how to overcome some of the key challenges when doing just that.
Your new alcoholic drink may be smooth, but launching it won’t be
Your new food or drink brand is ready – now the challenge begins! The next step is to generate sales. That shouldn’t be too hard as lots of other brands out there aren’t half as good as yours. So, how hard can it be, right? Well, the answer is… very hard and – I can’t stress this enough – very expensive.
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