Product Development

We know what works. We have product development expertise in myriad food and beverage sectors, and we always endeavour to source the most reliable manufacturers, flavour houses, label producers and co-packers. Our contacts and partnerships span the UK and Europe, providing us with favourable rates and lower minimum order runs. Devising a cost analysis of various methods of production, bottle options and minimum runs, we can identify the most cost effective and efficient methods. We have been behind over 100 brands for over 10 years. We know what works and what doesn’t.

RECIPE DEVELOPMENT

Undertaking research into ingredient and product trends, we can identify key components to ensure your product will excel in the market place. Working with flavour houses around the UK, we wont stop until we’ve developed a recipe that is spot on, while taking into consideration ingredient costs, shelf-life and production methods.

PACKAGING DESIGN + PRODUCTION

Our in-house design team have been creating branded packaging solutions for over 10 years. When identifying, sourcing and designing the packaging and POS, we take into consideration all variables from volume, scalability and price through to regulations and compliance.

LABELLING DESIGN + PRODUCTION

An eye-catching label that is consistent with your brand message and story is crucial to getting a product off the ground in the market launch phase. We take into consideration your existing branding alongside consumer trends and demands to create a unique design that appeals to buyers and your target consumers alike.

SOURCE + IDENTIFY CO-PACKERS

During our 10 years in the industry, we have developed working relationships with some of the finest and most reliable manufacturers in the worlds. Whatever your production needs, we have trusted partners in filling services, packaging suppliers, labelling solutions and other logistic and production services.

NAME DEVELOPMENT

Brand Relations will take your ideas as well as ideas we have come up with and give them a rigorous Test through the UK’s Government IPO portal. We try to ensure that the brand name is 100% free to use for your product. A presentation will be created that will have all the possible names and meanings to demonstrate the brands image. The presentation will also explore some typeface and colour ideas to demonstrate how the brand name will potentially look alike.

Brand Relations combines industry knowledge with a unique network, Product Development, Marketing & Digital Expertise – all under one roof.
Our Work
Plantsy

Plantsy

Brand Relations was approached by Anya to develop a ‘vegan’ protein drink, after researching the market we discovered the huge benefits of Algae including Protein. We developed a natural recipe in two flavours based on Algae giving 15mg of protein per bottle, then came up with the branding and marketing strategy for the brand.

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